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It is possible to use ADvendio without integrating = it with any other systems. However, you will experience the most significan= t advantages and benefits by connecting it to one or multiple systems that = are already in use. Currently, we support these integration blocks: =
ADvendio provides support for Media Selling and seamless in= tegration with various Ad Servers, including AdButler, Triton, Google Ad Ma= nager (including Ad Exchange), AdsWizz, Xandr Monetize, FreeWheel, Equativ = and Broadsign which can significantly improve customers' daily operations.<= /span>
Ad Server integrations provide the following benefits:
Enable you to effortlessly push your Sales Campaigns from ADvendio to th= e booking systems.
Offer on-the-spot availability checks to verify planning.
Save you the time and hassle of manually synchronizing data across multi= ple systems, making ADvendio a leading platform for your order management f= low.
Automatically generate reporting data for invoicing, accounting, and oth= er purposes.
Find the list of Media Selling and Ad Server Integrations:<= /span>
Xandr Monetize (AdServer and SSP)
= li>FreeWheel (AdServer)
Ad= sWizz (AdServer)
Equativ (previously Smart Ad Server)<= /p>
This integration block helps to connect ADvendio with vario= us platforms for streamlined media buying processes. The platforms included= in this block are Linkedin, Meta (Facebook/Instagram), Xandr Invest, Googl= e Campaign Manager, Google Display & Video 360, Google Ads, The Trade D= esk, TikTok, Pinterest, Amazon DSP, and Platform 161.
These integrations allow you to:
Plan your campaigns directly from ADvendio using your CRM and OMS data.<= /p>
Employ Media Buying as a Service and use dedicated Audience Extension pr= oducts as a publisher to achieve your goals.
Save time by trafficking your basic campaign setup with a single click f= rom ADvendio and when creating your campaigns.
Automatically receive data regarding performance and costs to use for in= voicing purposes.
Get a comprehensive 360-degree overview of your campaigns in ADvendio, r= unning on many different platforms.
The following are Media Buying, Demand Side Platforms, and Social Media = Integrations:
Meta Facebook/Instagram
Xandr Invest (DSP - Demand Side Platform)
Google DV360 (DSP - Demand S= ide Platform
Platform 161 (DSP) (Ext= ension; not part of our Media Buying features)
This section describes the Programmatic and Reporting Integ= rations offered by ADvendio. The reporting integrations provide detailed an= alytics to optimize the performance of advertising campaigns, while program= matic integrations automate the buying and selling of ad inventory, allowin= g real-time bidding for targeted ad placements. The supported integrations = include BURT Analytics, Google Ad Manager Programmatic Reporting, and Xandr= Monetize (SSP), creating a comprehensive programmatic and reporting ecosys= tem. These integrations allow users to track and analyze metrics such as im= pressions, clicks, and conversions.
Xandr Monetize (SSP)