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Available with Version:

2.149 and up

Role

Order Manager - Fulfilment; Product Management

ADvendio Edition

Connect

External Systems

Triton

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You’re starting to use the ADvendio Triton Integration. Now you want your Sales Representatives to be able to simply pick Triton products and create the right Media Campaigns and Campaign Items, so they can offer the advertisers the right deal while being able to simply send the data over to Triton and use ADvendio automatic integration capabilities!

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1) Setting Inventory Targeting criteria

Note

IMPORTANT
Please make sure your Triton Connection is set up and that you have imported at least one inventory targeting criteria and also Account data.

Select the inventory and targeting criteria needed when you are on Triton record and when using the ‘Transfer to ADvendio’ feature.

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  • Select the ‘Connections’ feature in the main menu

  • Select a relevant Connection (Connection ASL-125439 used as an example and would see different values)

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  • Use the Transfer to ADvendio feature in the upper right corner

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  • Select a Connect ID category/subcategory you would like to import and press Next

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In order to link this to a Zone or Channel, you will first need to import Connection IDs via Transfer to AdServer (pressing the 'Transfer to ADvendio’ button).

IMPORTANT: You can only choose one Zone or one Channel for each Ad Specs.

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    • Inventory Category available options
      Station Targeting, Listener Targeting, Genre, Market, Podcast, Delivery Method, and Position

    If you do not assign Inventory Targeting on your Ad Spec, you can also select them directly on your Campaign Item, via Inventory Targeting features in the Media “Media Config/Campaign Builder on a Campaign Item levelBuilder”.

    Info

    You can also skip this step in the beginning, but would need to add this at a later stage, see steps 4.3.4.5 How to configure which inventory to targeting in External Systems

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    1) Using the ‘Ad Specs & Rates management’ option (from the App Launcher)*

    2) Creating Ad Specs Manually

    3) Using the ‘Inventory & rates manager' option (from the App Launcher)

    *One of the ways to create Ad Specs is to access the main menu and create from ‘Ad specs and rates manager’.

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    You can use the following Billing Category: CPM.

    CPS is not currently supported within the AdVendio integration.


    The Price you’re using in ADvendio will also be sent to Triton which will be using this information to prioritize bookings against each other, in order for those which sell higher will be more likely to deliver.

    5) Setting Inventory Targeting Rules:

     

     

    No targeting ???

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    Correcting Inventory Targeting in AdServer:

    You can go to the ‘AdServer Information’ section below and correct Inventory Targeting information:

    You can edit or correct inventory targeting at this stage in the section under ‘AdServer Information’, you will see 'Default zone” assigned.

    Adserver ‘Default Zone’('Default Zone' is just an example data, you will see different data assigned to your project) this information represents where the Ad is to be displayed.

    You can assign on a campaign level too, or you can preconfigure Inventory Targeting.

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    To update Targeting info, please access ‘Edit Adserver ID’ and make the necessary changes.

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    Thepreviously imported Delivery Method and Position Inventory targeting is required, so that needs to be assigned here or selected manually on the Campaign Item. Both settings are multiselect meaning you can select everything or just one.

    • If no Delivery Method is selected in ADvendio, we will set all options.

      • Live

      • Podcast

      • On-Demand

    • If no position is selected in ADvendio, we will set all options.

      • Pre-Roll

      • Mid-Roll

      • Post-Roll

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