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Challenge
We want to make sure that customers can only book dates that are available in our publication schedule.
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Solution
We've created a Publication Date selection feature that helps customers quickly find and book available dates.
Two modes for the Publication Dates section are available: one mode displays just the dates, while the other mode includes colour coding to show the availability status of each date. Use visually appealing and distinguishable colours, and provide explanations for each status in a legend.
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What are Publication Dates and Why are these important?
Generally, all the ADvendio inventory is available every day of the week. Publication Dates are important for Print customers to define on which dates their newspaper or magazine is published . Generally, all the ADvendio inventory is available every day of the week. But for Print customers and some to sell the ads. For Out-of-Home customers, there are certain dates which are defined in advance, for example, if it is a weekly newspaper it Publication Dates can be used to define the dates when weekly campaigns are started to guide the Sales team during the Campaign creation process.
An example of the use of Publication Dates in the print world can be a weekly newspaper which might have certain dates when it is published: from Monday to Friday. This means that for every month these publication dates will be defined only from Mondays to Fridays. And The result is that sales users in this case will not be able to select Saturdays and Sundays.
Selecting Publication Dates (without availability mode)
To select Publication dates please follow the steps below:
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Click on the calendar sign modal and the window Selected Publication Date will open. The window will display two fields: Selected Year and Date Range. The Selected Year drop-down menu has its range set by default to the current year but you can switch between past and future years.The Date Range is available in 1 month, 2 months and 3months.
Alternatively, on the top right, you can use arrows ◀️ ▶️ to move between years and months in the calendar
Below the Selected Year and Date Range, you will see a calendar which reflects which Publication dates you can choose.
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List of Availability Modes for Publication Date Selection
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Implemented Availability logic for Publication Dates in Campaign Builder based on Media Configuration when "SimplePublicationDates" Feature Setting is not present.
The user can choose based on a new checkbox in the Item Configuration settings needed |
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Selecting Publication Dates (with Availability mode)
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If you want to switch to the availability mode please ask your Administrator to enable it in the Item Configuration Settings. |
We also support a Publication Date selection view with availabilities in the Campaign Builder.
This view will show each date which was set up as Publication dates for the inventory product. With the Availability option, you will see which days are still free to book and if there are any contending ads blocking you to book certain dates.
Working with the Availability Mode
Check the video on Publication Dates with Availability modes:
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Colour Legend explanation
The Legend below the calendar will explain your availability descriptions based on its colours:
Available
Offered
Booked, Reserved or Offered (enough available)
Booked, Reserved or Offered (Not enough available)
Not available
Overbooked or over reserved
Runtime is not fixed or might shift for one or more items - the length and dates of the Item are not fixed and might change slightly
Attention not enough inventory available to book for an entire week/ month
Availability Modes Explained
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Dots colours explained
There are the following options :
Blue dots - will show you which dates you selected
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Grey dots - will show you more details about already Offered or Booked dates and which Campaigns are already running on your selected date
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Upon clicking on the grey dot the new window will open helping you to discover more information on Booked, Offered and Available Inventory
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Using Manual Date Ranges
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with Publication Dates
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The option to manually set date ranges can be implemented in the Campaign Builder for instances where Publication Dates are selected.
Check the video below:
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Setup
Enable the availability mode by checking the checkbox in the Item Configuration Settings “Enable Availability Mode Calendar“.