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Integrations:

Triton

Role

Product Manager - Product Manager / Sales Support / Marketing

Order Manager  -  Fulfilment

Challenge

To streamline sales processes and allow Sales Reps and Order Managers to easily choose products for their Campaign Items. Certain pre-configurations need to be done to contain the right settings to send over to an external system like an AdServer.

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How can these Ad Types be created? And which settings for Triton need to be done on Ad Type to make it work?

Solution

When creating Ad Types for Triton, please make sure to fill in the information below, explaining which fields equal which settings in the AdServer:

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  • When you have selected the necessary fields for Triton Ad Type, press Save.

Table with fields information to create a Triton Ad Type

Make sure to use the following fields mentioned in the table below and see which fields equal which settings in the AdServer.

Triton Field

Field Options / Possible Values

Instructions and Info

Information

Info

Data provided in “Information” section is helping to find Ad in Media Search

Ad Type Name
(* Mandatory)

Enter a name for your Ad Type

Note: this field intended for internal use only

Advertising Form Shortform

Enter a Shortform name

Note: this field intended for internal use only

External name

-

“External name” will be externally displayed on the proposal

Product search Name

-

Description for this Ad type as applied in the ad spec search

Delivery Rate Type

  • None

  • Evenly

  • As fast as possible

  • Frontloaded

  • Trend-based

-

Adserver information

Info

Data provided in “Adserver information” section is changing Ad configuration in Triton

Connection

Create a new connection to an external system to be used with the ad type
(or select a recently used one from the list)

Enter the Ad server login to be used with this Ad type

Ad Type

  • None

  • Evenly

  • As fast as possible

  • Frontloaded

  • Trend-based

From the drop down menu provided choose AdType needed for this advertising format.

Priority

  • None

  • 3 - Sponsorship

  • 4 - Sponsorship

  • 5 - Sponsorship

  • 7 - Standard

  • 8 - Standard

  • 9 - Standard

  • 11 - Bulk

  • 12 - Bulk

  • 13 - Bulk

  • 15 - Filler

  • 16 - Filler

Info

Important note:

In Triton Ad Type Priority starts from 3

From the drop down menu provided choose the priority of transmission of this ad type to the Ad server.

Triton Ad Types example:

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Setup

Info

The System Administrator might need to add certain fields to the page layout of the Ad Type to make sure they are available for the users.

The Admin might also need to add new values to existing picklist fields in order to match the ones mentioned above if they are missing.

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