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Welcome to the ADvendio AI Addon Pilot Program! Our vision is to help customers simplify and streamline complex media business processes, maximize the value of their media inventory and data, and establish a guided SalesFlow with recommendations and automation. Here’s a quick overview to help you decide if you want to participate in our pilot testing phase.AI has proven to be more than just a hype! To make our day to day business lives better we strongly believe smart flows and recommendations built dynamically on individual business data will lead to better campaigns.

This is were our ADvendio AI Addon comes into play! With ADvendio as integrated platform between media, business and analytics, we already bring together all kinds of planning and revenue data. We strongly believe by combining all those data sources and enabling AI driven recommendations, we can make your Media Business better! Our Addon will seamlessly integrate into the ADvendio core features and combine them with Salesforce Einstein Technologies, to get the best of both worlds!

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Our Vision

Our goal is to help customerssupport Media Businesses, Publishers & Agencies to:

  • Simplify and streamline complex media business processes

  • Get the most out of their media inventory and data

  • Establish a guided

    SalesFlow

    Sales Flow, with recommendations and automation

In order to support this goal, we want to use AI features to:

  • Learn from customers' own business data

  • Give recommendations, outcome predictions, and automate tasks

  • Create better campaigns quicker, make complex media inventory easier to handle, and better understand their business data to make better decisions

What is the AI Addon?

The AI Addon is an extension to ADvendio that can be installed individually. It contains predefined templates, predictions, and dashboards that help you on your journey. These features can be further customized to meet specific business needs. We will release continual updates and enhancements to further improve and work towards our key use cases.

Key Features:

  • Predictions on Media Campaign Success: Directly embed predictions and use them for further automations.
  • Campaign Optimization, Pacing, and Budget Dashboards: Optimize running campaigns for media selling and buying.
  • Account and Sales Rep Overview Dashboards: Show AI-driven revenue predictions and key information

    Sales Predictions, Automations and Smart Sales flows: Guided Sales flows, that learn from your individual business data. Understand, which decisions contribute to which outcomes, Drill down from high level view to individual campaigns and predict future outcomes automatically along the way.

  • Cross Platform Budget Optimizations: See and Understand your running Campaigns, your Media Spend across many different platforms and optimize your remaining campaign budgets & goals to focus on those ads, that bring you the best results.

  • Campaign Proposals and Planning Recommendations: Create efficient Campaigns and Media Plans quick and easy, by receiving dynamic recommendations and proposals along the way in just a click!

To find out more about individual features and what is already available, check our AI Addon Pilot Test page.

Salesforce-Based Technology

  • Built on Salesforce Native AI Features: Ensures your data is kept safe within the Salesforce ecosystem and not used to train external AI models.

  • Out-of-the-Box Customizability: Easily tailor the AI Addon to specific business needs.

Data Security

All features are built upon Salesforce Einstein AI technology, adhering to the Einstein Trust Layer and Salesforce principles of trusted AI. For more information, visit the Salesforce Trusted AI page.

Cost

  • During Pilot Phase: No additional ADvendio license fees are required. However, you must have an ADvendio One license.

  • Post-Release: Additional license fees may apply. More information will be provided closer to the official release.

Note: The features are based on the Salesforce CRM Analytics Solution. Additional Salesforce licenses are required to use the full capabilities.

AI Roadmap

  • Now - March 2025: Pilot Test Phase (Media Campaign Predictions, Sales Dashboards, Running Campaign Optimization View)

  • November 2024: Pilot Phase 2 Release, with additional enhancements

  • March 2025: Official Product Release, including Smart Sales Flow for Media Campaign Creation

How to Participate in Testing

You can now take part in the pilot testing. To get started, contact our team to arrange a dedicated demo and discuss the next steps. For more information, visit the ADvendio AI Addon page.

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