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External Systems | Xandr |
Version | From version 2.170.xx |
Context
The programmatic Guaranteed Deal feature allows to configure certain fields to create a Deal with all the essential required elements.
Creating a PG Deal
Before starting the creation
We need to set up a ‘seamless’ connection
Specific settings > Connection features
In the Xandr connection, import via “Transfer to Advendio” the Programmatic Buyers to be able to select them later on in the Media Campaign
Once imported they need to be mapped using an external account ID to be able to be selected
More info about the feature here 3.5.3.1 [Transfer to ADvendio] How to automate the sync of audiences and videos between ADvendio and external platforms?
Creating the Deal(s)
| Note |
|---|
Multiple Deal creation is available from version 2.171.xx onwards |
Media Campaign
Create a new Media Campaign
Be sure to add the Field Programmatic Buyer if is missing in your current layout
Check that the proper association with a Programmatic Buyer has been done see more details
The mandatory fields are:
Mandatory | Advendio Object | ADvendio Field | Xandr Field | Values | Comments |
|---|---|---|---|---|---|
| Media Campaign | Programmatic Buyer | Bidder Name | - |
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| Media Campaign | Adserver Order Type |
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| Media Campaign | Campaign Start Date |
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| Media Campaign | Campaign End Date |
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| Media Campaign | Budget Type |
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- | Media Campaign | Description |
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Campaign Item
When creating a Campaign Item we are also making the Deal at the same time in one seamless process. Each PG Campaign Item when it's submitted will create an individual Deal in Xandr with its corresponding Deal ID
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