Challenges
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This feature allows users to configure Video and Inventory Targeting for Freewheel in ADvendio, using the existing “Adserver Targeting” field. The implementation supports logical operators such as AND/OR, enabling precise targeting configurations to be applied.
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Supported Targeting Options
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Within each group, users can choose if the previously selected targeting of type Inventory Targeting or Video Content Targeting should be AND or OR related. Users can also define whether the groups themselves should be combined using AND or OR, with the exclusion group being an exception, as it always acts as an exclusion.
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Structure in Freewheel targeting | |||||
Placement | Content targeting | Network | Include | Set | Video |
Video Group | |||||
Site | |||||
Video Series | |||||
Site Section | |||||
Channel | |||||
Video | |||||
Video Group | |||||
Site | |||||
Video Series | |||||
Site Section | |||||
Channel | |||||
Exclude |
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Video | |||||
Video Group | |||||
Site | |||||
Video Series | |||||
Site Section | |||||
Channel | |||||
RON | |||||
Advanced |
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