Challenges

How to set up advanced targeting as a combination of inventory and video targeting for FreeWheel items.

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Solution

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This feature allows users to configure Video and Inventory Targeting for Freewheel in ADvendio, using the existing “Adserver Targeting” field. The implementation supports logical operators such as AND/OR, enabling precise targeting configurations to be applied.

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Structure in Freewheel targeting
Placement	Content targeting	Network ('OR' statements link this column as default in Advendio)	Include	Set (advanced targeting in Advendio)	Video
					Video Group
					Site
					Video Series
					Site Section
					Channel (Not supported in Advendio)
				Video
				Video Group
				Site
				Video Series
				Site Section
				Channel (Not supported in Advendio)
			Exclude	set (not supported set exclusion in Advendio)	Video
					Video Group
					Site
					Video Series
					Site Section
					Channel
				Video
				Video Group
				Site
				Video Series
				Site Section
				Channel (Not supported in Advendio)
		RON (not used in Advendio)
		Advanced (not used in Advendio)

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