With blacklists Certain Accounts don't want to or should be blocked from using certain sites or placements, i.e. a company selling alcoholic drinks should not publish on a children's site. This ADvendio feature works with all Adservers as the media campaign is already sent to the adserver without any inventory on the blacklist.
Using blacklists, you can exclude certain sites and or placements of your portfolio for certain specific accounts. As a result, the blocked items will not be displayed offered in the media search when you plan planning a media campaign for this particular account.
This is how you set it up:
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