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Table of Contents

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  • Which creative types and features are already supported?

  • Which steps are needed to set up and configure the creative upload feature for GAM

  • Can ADvendio handle custom templates? And how to configure this?

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Solution

In order to To set up the Creative Upload in ADvendio, there are so-called Ad Creative Templates required. Those templates control, which fields and settings will be available in the Creative Upload UI and thus which information your Sales Reps will be able to see. Additionally, you can determine which Campaign Items, and which Creative Templates are available. This helps you for example to make sure to only use video creatives for your video Campaign Items and similar.

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You can now import templates from your Google Ad Manager network into ADvendio. With this enhancement, you have ready-to-use templates already created at the click of a button!

In order to To access this feature, you will need to go to your Google Ad Manager Connection record in ADvendio and select ‘transfer to ADvendio’

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After the import process from the AdServer is finished, you will receive a result email. This will also provide you with an overview of problems during the import process. Some of the more common issues can be:

  • Non-working / invalid credentials for your connection

  • Missing Permissions on your Third-Party Platform User

  • Salesforce Problems, when uploading data, such as no editing permissions on the required fields and objects, storage limitations or custom validations

  • If a Creative Template can not be created by the ADvendio import process, all related variables will also fail, with an error message that ‘ADvendio__UniqueKeyExt__c was not specified’

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Manually create an Ad Creative Template in ADvendio

You start off by creating your Ad Creative Template in ADvendio, this will help you to configure the types of creatives you want to manage from ADvendio.

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  1. Creative Template Name: You can pick any name that you like. This name will be shown to the user when uploading a new creative to ADvendio, so we recommend using something which is relatable to your users

  2. Connection (optional): Please link to the connection record, which represents your GAM network

  3. Creative Type: Determines which type of Creative will be uploaded to Google AdManager. The following formats are currently supported:

    1. Image

    2. Image URL

    3. Overlay

    4. Campaign Manager 360

    5. Third-Party Creative

  4. Template ID: Currently not used

  5. External Status: Currently not used

  6. Active: Please set your template to active, otherwise it will not be available during the creative upload process

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Click the button new to create a new Variable. Depending on your creative format there are certain Variables which are always required. See also the section on the mapping below. Each Variable record you create will then be its own field in the Creative Upload window your user sees, so they can fill in the required information.

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  • Name: A general name for your variable. This will also be shown as a Field Name to the user during the creative upload process, so we recommend picking something your users can recognize

  • Variable Type: Which data type is this variable? The selection will also reflect how your field will be shown to the users. Possible types are:

    • attachment: This type should be used for files.

    • boolean: This type represents a checkbox with true or false.

    • date: This type represents a date with a calendar selection.

    • integer: This type represents a whole number.

    • picklist: This type represents a list of multiple values.

    • string: This type represents a text.

    • textarea: This type represents a longer text.

    • attachmentURL: This type should be used for URLs to externally stored images.

  • Required: Check this if the field is required for the user.

  • Possible Values: Only applicable for picklist Variable Types to enter the possible values to be selected separated by a semicolon.

  • Variable ID: The Id to target the value to the external system (case-sensitive). Please check the table below for more information.

  • Default: A possible default value to support the user in the selection.

  • Help Text: A possible help text which will soon be shown in the UI.

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