1. Create Advertised Brands / Products

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The information will be stored in the field "Selected Brands/Products information" on Campaign Item and in a related list of type Selected Brands/Products. See how to add Selected Brands, Products and Categories Targeting in the Campaign Builder.

Linking Media Campaigns/Campaign Items and Brands mainly helps with reporting and also distinguishes between two types of "Brands" by filling in the type field.

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• Brand (i.e. “HairColour Professionals” Brand)

• Product (the actual advertised product, i.e. "RedHairColour")

• Category (Hair Colour)

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