Questions to ask:
Description of the feature (overview)
Who is the target group for it? (user/industry)
What problem does it solve or how does the customer benefit from using it?
In which ways it could be used by the customer? (If applicable)
Any Future development plans?
Screenshots (if applicable)
Fully optimized search experience within your Media Campaigns
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What is it?
Media Search is a powerful tool helping you to search for relevant Products, Sites and Placements in your Media Campaigns. It helps
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Introduction
Are you looking to efficiently search for advertising information within your Media Campaigns? Do you need to locate specific advertising products by name or filter for their components? Or perhaps you need to verify the availability of certain products during specific timeframes?
Media Search Overview
Media Search is a useful tool that uses ADvendio's internal list of all advertising products in the system to provide you with the most relevant and synchronized search results for relevant Products, and their components like websites, magazine titles or even the audience you’d like to reach to add to your Media Campaigns.
It will help you to find advertising products out of your inventory and add quickly add these data to your Media Basket and proceed with the booking.
The Search option is using ADvendio’s internal database system to bring you the most relevant and synchronised results.
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How to use it?
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Customers Target Group for Media Search
Media Search is an excellent help for advertisers and marketers who handle Media Campaigns, this tool is great support for you in planning for your advertising.
What customers can do with Media Search?
Using Media Search, you can check availability under what customers can do and perform two types of searches: Quick Search and Filtering fields:.
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-Quick Search
You can search for specific product names using the Quick Search option. Then after the search results are displayed you can add the items directly to your Media Basket. From there, you can proceed directly adding line items to your Media basket and Start media configuration or Campaign Builder.2)The second mode is selecting Filters fields (for example to the Campaign Builder to define publication dates, time periods, and targetings for the selected products.
2- Filtering fields
You can use the second search mode by selecting various filtering fields such as Audience, Ad Type, Media Type, and Billing Category, etc) Fields are . These fields can be customized by your Salesforce company administrator according to your needs.
When selecting Filter fields you will be selecting the results you are looking for as precisely as possible. You can add/remove the results received to/ from your Media basket which is a time saver for you and from Media Basket you can proceed further with Media Campaign configuration or Campaign Builder.
Resources on this Feature:
Easily Secure Cross-media Inventory With Our Powerful Media Search
4.1.4 How to use the Media Search to align with the specific needs of the customers. By applying these filters, you can narrow down your search results and add or remove items from the Media Basket. This capability saves time and allows for efficient Media Campaign configuration within the Campaign Builder.
How to access and use Media Search?
To access the Media Search feature:
Open the ADvendio app launcher.
Type "Media Campaign" and select your Media Campaign
In the top right corner of a drop-down menu click and select "Media Search"
You can choose between two search modes: Quick Search and Filtering fields:
Quick Search: If you know the name of the product you're looking for, type it into the search bar and press “Filter”
Filtering fields: you can use the filtering options to narrow down your search by selecting: Ad Type, Placement, Site or Billing Category and pressing “Filter”
You add relevant search results and they will be added to your Media Basket
Proceed to the “Start Campaign Builder” or “Start Media Configuration” option
How can Media Search help our customers?
Media Search enhances the advertising workflow. By using this feature, you can do the following:
Easily search for and find relevant advertising products within your Media Campaigns
Accelerate the process of adding selected items to the Media Basket
Save time by applying precise filters to narrow down your search results
Streamline the overall Media Campaign workflow and improve productivity
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Future Development Plans
Currently, there are no specific future development plans outlined for Media Search, but there is a continuous desire to enhance the search experience.
More sources on the Feature
If you are looking for more demos or information on this feature, please reach out to us and we will be able to help.