Integrations: | Broadsign |
|---|
License
Connect
Role | Product Manager - Product Manager / Sales Support / Marketing Order Manager - Fulfilment |
When booking for Broadsign, it is required to select at least one Audience or Geo-Targeting criteria, before
Challenge
Can you reserve inventory for your Broadsign Campaigns that you've already planned in ADvendio and then activate them at a later time?Can you hold inventory for your planned Broadsign Campaigns you’ve planned in ADvendio and later also campaigns and set them live later?
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Solution
You can use our Update Ad-Status in AdServer feature to solve this challenge. You can find the "AdServer Status" field on your Campaign Item, which supports three ADvendio values:
Active - to book in Broadsign)
Paused - put booking back in the draft in Broadsign
Reserved - hold bookings in Broadsign
With this feature, you can reserve inventory for your Broadsign Campaigns in ADvendio and activate them later.
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resolve this issue and gain more flexibility in managing your Broadsign Campaigns within ADvendio by using our feature “Update Ad-Status in AdServer”.
| Info |
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By default, when Items are pushed to Broadsign, they are in the saved or draft status. This means they are not actively running or booked yet. This gives you the opportunity to make any necessary modifications and changes before finalizing and activating them. |
ADvendio Ad Server statuses:
You have the option to choose one of three statuses for a Proposal Item: Active, Paused, and Reserved.
Active status means that the Proposal Item is booked in Broadsign and the assigned Screens are reserved and actively running.
Paused status for Proposal Item temporarily removes the reserved status and brings it back to its previous draft state.
Reserved status means that the Proposal Item is on hold and the assigned Screens are reserved and blocked for other bookings.
ADvendio Ad Server Status | Broadsign Proposal Line Status |
|---|---|
Active |
submitted | |
Paused | saved |
but is on hold and not active |
Reserved | on hold |
screenshots below:
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and not active |
There is a predefined flow of actions in the system that you can take with your items:
For a Paused item, you have the option to set it as active or reserved.
For a Reserved item, you can choose to set it as paused or active.
| Note |
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Once an item is set as Active, its status cannot be changed anymore. |
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Setup
Check page 7.3.4 How to Configure "Update Ad-Status in AdServer" for Campaign Items