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Creating a PG Deal

Before starting the deal creation

1. We need to set up a ‘seamless’ connection

   • Connection > Specific settings > Connection features
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1. Import via “Transfer to Advendio” the Programmatic Buyers to be able to select them later on in the Media Campaign

   • Once imported they need to be mapped to an Account using an external account ID from the Programmatic Buyer import to be able to be selected

   • More info about

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1. • how to do this here 3.5.3.1 [Transfer to ADvendio] How to automate the sync of audiences and videos between ADvendio and external platforms?

Creating the Deal

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Note
Multiple Deal creation is available from version 2.171.xx onwardsBuyer seats targeting will be available in a future patch

1.- Create a Media Campaign

• Create a new Media Campaign

  • Be Before starting the process be sure to add the Field Programmatic Buyer if it is missing in your current layout

  • Check that the proper association with a Programmatic Buyer has been done see more details
    

    

• The mandatory fields that need to be present are:

Campaign Item

• When creating a Campaign Item we are also

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• creating the Deal at the same time in one seamless process.

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• When a PG Campaign Item

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• is submitted will create an individual Deal in Xandr for each Campaign Item that it contains, each one with its corresponding Deal ID

• Here are the mandatory requirements to create a successful deal that need to be associated with a Campaign Item to consider on different levels, (Ad Type and Ad Price too) all the other fields are optional: