We recommend to use the Optimizer to track any changes you like to apply to a running Media Campaign, a partially or fully invoiced Media Campaign or a Campaign Item which has been used in finance relevant process (such as the Accounting Record Creation Processes) . Using the correct Optimizer source will guarantee that your data is valid and consistent, including your finance records.
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Change of | Limitations | Activate Optimization |
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| Run-time | - Change the "From" or "Until" date of a line item.
- From date of a started position can't be changed.
- From date should be before until date.
- Optimized version created/updated.
- Optimizing Change for Start and/or End date is getting created.Start date of running items can not be changed.
- Start date cannot be after end date.
| - Original item is getting adjusted.
- Cancellation item created.
- Optimized item created.
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| Quantity | - Change the quantity to sell more or less than planned.
- Amount balance and new Amount is getting calculated and displayed.
- Optimized version created/updated.
- Optimizing Change for Quantity is getting created.
| - Original item is getting adjusted.
- Cancellation item created.
- Optimized item created.
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Targeting | - Adjust any targeting value
- Optimized version created/updated.
- Optimizing Change for respective Targeting is getting created.
| - Original item is getting adjusted.
- Cancellation item created.
- Optimized item created.
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| Add a new Line Item | - Select a new AdPrice/AdSpec
- Optimized version created/updated.
| - Optimizing Changes for all fields of new item created
- Optimizing Changes for all other items created.
- Amount balance and new Amount is getting calculated and displayed.
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| Cancel a Line Item | - Click on the cancel button of the item to take this out of your media campaign.
- Optimized version created/updated.
- Quantity = 0
- Amounts = 0
- BillingStatus = BillingStatus.STATUS_CANCELED
- The item cannot be edited/optimized in any other way
| - Original item is getting adjusted.
- Cancellation item is getting created.
- Invoice cancelled.
- The Ad ID of your digital line item gets copied to the "new" so that you can stop the position in your AdServer straight from ADvendio.
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| Package-Components | - This is only possible for the Optimization type Reactive.
- Change any value of a single Package Component (leave all other components unchanged)
| - Optimizer Version created/updated
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| Just one package component of any package type | - without changing the other package components of this package.
| - Optimizer Version created/updated
- The correct amount of package components are created for the new version of the optimized package. (must be the same amount as the original package)
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| Cancel a Prorated Package | - Optimizing Changes for Cancellation of Prorated Package
| - Original Prorated Package is getting adjusted.
- Cancellation Prorated Package is getting created.
- The Ad ID of your digital line item gets copied to the "new" so that you can stop the position in your AdServer straight from ADvendio.
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