To connect the AppNexus Xandr SSP with ADvendio, please follow these steps:
1. Configure the
Access object Connections. Create a new login record and fill in the following fields:
2. Schedule Delivery Data Imports
Go to the Delivery Data Settings page and schedule the job to your needs. Read here how to: 5.3.3 Schedule Delivery Data Reports (Legacy Feature). Starting with version 2.90 the import will get delivery data for the last month plus the current month-to-date data (until the 7th day of the current). After this cut-off date we only import data for the actual month/month-to-date.
3. Check Rights / Permissions
To use AppNexus Xandr please enable the respective Record Types for the following objects:
- Adserver Id's
- Adserver LoginConnection Ids
and add access for the profiles and/or permission sets of your users (existing Customers 2.87 and lower). Record types might exist in your Salesforce Org, but are deactivated by default.
4. Activate Seamless Insertion Orders
To activate the creation of seamless insertion orders from ADvendio, you need to configure it at your
Select the value "Seamless" in the
Adserver Features picklist. Customers updating from an older version of ADvendio
need to create Seamless as picklist value in setup first.
As soon as seamless is selected, all insertion orders will be created as seamless orders. To deselect this feature, simply set the picklist
For more information about seamless insertion orders take a look at the following Wiki article: 188.8.131.52 Seamless Insertion Orders and Augmented Line Items.
When you select seamless as feature for Appnexus: All Xandr, all insertion orders will be pushed as seamless.
You can only use either use the standard IOs (leagcy IO) or seamless IOs.
We have implemented the Mapping with the Generic Dataloader (GDL) so you are free to map it to your requirements. If you need help, please contact your technical account manager for support.
Following The following fields are mapped by default:
The month of the auction.
The currency of the publisher.
The code for the geographic country. For impression requests for which we received no indication that the ad was rendered (i.e., non-transacted), country information may not be provided.
The size of the placement/creative served.
The ID of the placement. Note that, for impressions older than 100 days, placements will be aggregated into one row with
|The name of the placement. Note that, for impressions older than 100 days, placements will be aggregated into one row with ||new field|
"Private deal for buyer 1085 with floor of $2.50"
The name of the deal.
|deal_code||string||"External seller deal code"||The custom code for the deal. For deals with external supply partners, this is generally the string that you use to identify the deal.||ADvendio__ExternalId__c|
|site_id||int||555||The ID of the site. Note: For impressions older than 100 days, the ||AdUnitId__c|
|site_name||string||"My Site"||The name of the site.||AdUnit__c|
The total number of impressions (served and resold).
The total number of clicks across all impressions.
revenue - commissions
The sum of booked revenue and reseller revenue minus commissions.
clicks / imps
The rate of clicks to impressions.
(clicks / imps) * 100
The rate of clicks to impressions as a percentage.