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ADvendio Variable ID

Field to target

Relevant Variable Type

Possible Values

Max Length (characters)

Required

Relevant for Creative Formats

File

The actual image file to upload

attachment 

 

(tick)

Banner - Image

DestinationURL

Click URL where the ad leads

string

 

 

(tick)

Banner - Image

Width

the creative width

integer 

(tick)

Banner - Image

Height

the creative height

integer

 

(tick)

Banner - Image

API Name of a Custom Macro

The Custom Macro

depending on the macro

 

(tick)

All formats

...

Depends on the macro

All formats

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Example for a Xandr Creative Template in ADvendio

So to use the Google Creative Upload a simple example for a template can look like this:

AdCreative Template Field

Value

Name

Standard Banner Image (File Upload)

Creative Type

Banner

Template ID

4

Connection

The connection record of your Xandr network

Active

True

Underneath this AdCreative template, the following AdCreative Template Variables are created:

Ad Creative Template Variable Name

Variable Type

Variable ID

Possible Values

Required

Help Text

Default Value

Image File

attachment

File

True

Upload the image file you want to use for your ad

Goal URL

string

DestinationURL

True

Enter which URL a user should reach, once the ad is clicked. Please use ‘http://example.com’

http://www.example.com

Image Width

integer

Width

True

Please enter the height of your ad.

Image Height

integer

Height

True

Please enter the width of your ad.

Connect your Template to Ad Types

Once the template is created with all its Ad Creative variables, you will need to define for which Ad Types you would like to assign this template. Without assigning the Templates to Ad Types you won’t be able to create new Creatives in the UI as described in: 4.12.3 How to manage Ad Materials (Creatives) for my campaigns? (BETA)

To connect the template to one or multiple Ad Types please go to the related lists of the Ad Creative Template record. For the related list “Assigned Ad Types“ you just need to hit the new button in order to select the relevant Ad Type for which this template and its variables should be usable. After you selected the Ad Type you can either hit the save button if you just want to assign one Ad Type. If you would like to assign multiple Ad Types you can also hit the Save & New button.

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