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Info

Google is migrating it’s metadata targeting, the feature described here will work with the new structure, so once you followed the steps here, you are good to go!

Find more information on this topic here: https://support.google.com/admanager/answer/9219927#zippy=%2Cfix-unsupported-metadata-prior-to-deprecation

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Solution

Describe our feature and how it will help the target user overcome their challenge

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Setup

Deliver a quick description of setup required to use this feature. This could also include mentions of:

  • Page Layouts and Customization to modify

  • Required Permissions

  • Object and records required to set up the feature

If a more complex setup is required, it should be considered to create a separate page for the setup which can be linked hereCMS Key Values can be set in the Media Configuration UI (by selecting an item and pressing the “Edit Items” button) after accessing the “Key Values” targeting section as shown below:

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Press the “Edit“ button (below the text box) to open a dedicated UI divided into two sections.
The right panel presents a list containing both CMS Key Values and regular Key Values that can be selected and combined with operators in the left panel (make sure a value is always selected and it’s not deprecated).

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Once a selection of keys has been made, press the “Save” button to return to the Media Campaign UI.
Press the “Check Availability” to send the request to the AdServer.
The image below shows the result of the check after selecting the key values in the previous step.

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Setup

Info

In order to use the CMS Key Values, it will be necessary to perform an import by using the “Transfer to ADvendio” feature (in the previously selected connection).
Please check this article for more information about Key Value import
3.5.5.3 Import Key Value / Audience Segment Targeting

Errors

Warning

If the following error message is displayed after pressing the Check Availability button, it means
that the mapped metadata key-values are deprecated and cannot be targeted:

Error: ApiException{errors=[CustomTargetingError{errorString=CustomTargetingError.CANNOT_TARGET_MAPPED_METADATA, fieldPath=targeting.customTargeting, fieldPathElements=[FieldPathElement{field=targeting}, FieldPathElement{field=customTargeting}], reason=CANNOT_TARGET_MAPPED_METADATA, trigger=duration=30 seconds or less}]}


Hereby is a screenshot of the error:

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How to solve it:

In the past, mapped metadata was labeled as regular Key Values in ADvendio, those are not working anymore and need to be replaced with the new CMS Key Values!

Please use our Key Value Targeting features, to change the configuration of your Campaign Items: 4.3.4.4 Key Value / Audience (AdServer) Targeting

You should also check if any Ad Specs or Ad Type related, have assigned Key Values, you can view and modify this with our Key Value generator: 3.5.5.3 KeyValue Generator

Warning

If the following error message is displayed after pressing the Check Availability button, it means
that selected line item is not related to video content, therefore it’s not valid

LineltemError{errorString=LineltemError.CMS_METADATA_LINE_ITEM_ENVIRONMENT_TYPE_NOT_SUPPORTED,
fieldPath=targeting.customTargeting,fieldPathElements=[FieldPathElement{field=targeting},FieldPathElement(field=customTargeting}],
reason=CMS_METADATA_LINE_ITEM_ENVIRONMENT_TYPE_NOT_SUPPORTED, trigger=[10725818000, 10679665600]}1}


Hereby is a screenshot of the error (also including the previously described error):

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How to solve it:

If you want to use CMS Key Value targeting, please make sure that you are using a video type Campaign Item in ADvendio for Google AdManager. To set up your ADvendio Campaign Items / Ad Type for video, you can find more information here: 4.2.5.8 How to create and sell Video Campaign Items for Google AdManager