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Integrations:

Broadsign

Role

Product Manager - Product Manager / Sales Support / Marketing

Order Manager  -  Fulfilment

Challenge

Can you hold reserve inventory in ADvendio for your planned Broadsign Campaigns you’ve planned in ADvendio and later also campaigns and set them live later?

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Solution

You can use our feature called Update Ad-Status in AdServer to resolve this challenge issue and to get gain more flexibility in managing your Broadsign Campaigns within ADvendio by using our feature “Update Ad-Status in AdServer”.

Info

By default, when Items are pushed to Broadsign, they are in the saved or draft status. This means they are not actively running or booked yet

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This gives you the opportunity to make any necessary modifications and changes before finalizing and activating them.

You'll find three options to choose from:

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ADvendio Ad Server statuses:

You have the option to choose one of three statuses for a Proposal Item: Active, Paused, and Reserved.

  • Active status means that the Proposal Item is booked in Broadsign , and the assigned Screens are reserved and actively running.

  • Paused: If a status for Proposal Item is "Paused," it temporarily removes the reserved status and brings it back to its previous draft state.

  • Reserved: When a status means that the Proposal Item is "Reserved," it has the status of being on hold , and the assigned Screens are reserved and blocked for other bookings.

ADvendio

AdServer

Ad Server Status

Broadsign Proposal Line Status

Active

submitted

Paused

saved but is on hold and not active

Reserved

is hold

on hold and not active

There is a predefined flow of actions in the system that you can take with your items:

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For a Reserved item, you can choose to set it as paused or active.

Infonote

Once an item is set as Active, its status cannot be changed anymore.

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Setup

Check page 7.3.4 How to Configure "Update Ad-Status in AdServer" for Campaign Items