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The Package Manager is designed to simplify the creation of packages and make sure that you create the correct links and objects. You can create packages using your the current inventory. A package in ADvendio is defined by one Ad Spec with the record type "Packet" and multiple component Ad Specs with the record type "Standard". To open the Package Manager
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- Left BOX: Enter a search term at the field Filter Ad Specs.
- Click the button Search Ad Specs/AdPrices.
- Mark the Checkbox of the Ad Specs, that should be added to the Package.
- Click the button >> to add those Ad Specs as Package Components to the right BOX.
- Repeat step 1 till 4 for all Ad Specs.
2.4 Edit Component Price and Settings
- Select the box Packet Components suitable Ad Prices, if more than one is displayed (Dropdown).
- Choose whether you like to overwrite the AdPrice manually or use the existing AdPrices by selecting a radio button Standard or Manual
- Overwrite Prices if necessary using the field Component List Price. See next section.
- Click the button Save.
After saving all data, the new package appears on the overview page of the Package Manager and if active it can be sold in all media campaigns.
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You can also use the percentage field to distribute the amount of the overall list price to all items.
2.4.3
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Optional components (Individual Package only)
(Version 2.80 and higher)
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Any component which had been marked before has a trash icon and can be deleted by the user.
3. Distribution Combinations & Billing Categories
The following table shows the available distribution types for a Package Ad Spec, depending on the available billing category of the Ad Price for the Package Ad Spec, and the billing categories for its Component Ad Specs. It also should match the rate card if one has been chosen.
| Distribution | Billing Category | Billing Categories |
Package Ad Spec | "active" Ad Price for Package Ad Spec | at least one "active" Ad Price for all Component Ad Specs |
|---|---|---|
| Individual | CPM/vCPM | CPM/vCPM |
| CPC | CPC | |
| Fixed Price | Any kind | |
| Linear | CPM/vCPM | CPM/vCPM |
| CPC | CPC | |
| Fixed Price | Fixed Price | |
| Prorated | CPM/vCPM | CPM/vCPM |
| CPC | CPM | |
| CPCV | CPCV | |
| Fixed Price | Fixed Price |
3.1 Fixed Quantity Packages (Individual Packages only)
You can offer your customers and sales team packages which have a fixed (not changeable) quantity. Here you define a quantity for each package component. This only works for individual distribution!
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