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This section covers Revenue Schedules, Delivery Data, and Status Updates in ADvendio.

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Adserver Name / Supported Delivery Data procedures

lifetime

monthly
breakdown

monthly
breakdown
per site

enhanced delivery data
(monthly breakdown)

daily
breakdown

daily
breakdown
per site

programmatic
data import
(monthly breakdown)

Campaign Item Status Sync

Google Ad Manager

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Xandr

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FreeWheel

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Equativ (previously SMART)

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Adswizz

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AdButler

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Triton

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Broadsign

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Adform

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Magnite (ex-Rubicon)

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Burt (3rd Party Data)

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(tick)The import will get delivery data for the last month plus the current month-to-date data (until the 7th day of the current month). After this cut-off date, we only import data for the actual month/month-to-date. 

Note

Attention:

Google Ad Manager users: due to limitations in the reporting API, we're not able to import delivery data for items running longer than three years. Our delivery reports will only import data for maximum 3 years in the past, starting with the following month to the current date. Example: today is 23rd of April 2018, then the import will start at 1st May 2015.

This also affects the numbers of lifetime delivery data! If you want to configure line items with a runtime longer than three years, please split them into multiple Campaign Items, in order to ensure correct delivery numbers.

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Adserver Name / Supported Delivery Data procedures

lifetime

monthly
breakdown

daily
breakdown

Google Ads

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Xandr Invest

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Amazon DSP

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TikTok

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Facebook

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Google Display & Video 360

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Campaign Manager 360

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LinkedIn

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Pinterest

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The Trade Desk

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Delivery Import

Description

Additional Information

Note

Lifetime

Delivered Impressions, Clicks, Viewed AI, and completed Video Views will be summarized for the whole Line Item runtime and written directly into the Campaign Item.

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Monthly breakdown

Impressions, Clicks, Viewed AI and Completed Video Views will be summarized for each month and written into separate Revenue Schedules under the Campaign Item.

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Monthly breakdown per Site

Impressions, Clicks, Viewed AI, and Completed Video Views will be summarized for each month and written into separate Revenue Schedules under the Campaign Item.

The number of Impressions, Clicks, Viewed AI and Video Views will also be collected for each Site*, connected to your Item, separately. 

These will be written into Delivery Data records, also located under the Campaign Item. There will be one Delivery Data record per Site per month. 

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Daily breakdown

Impressions, Clicks, Viewed AI and Completed Video Views will be summarized for each Day and written into separate Revenue Schedules Dailies under the Campaign Item. 

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With the Delivery Data Daily import, the system always automatically plans a monthly import prior, so you will also get the monthly breakdown for your Delivery Data

Daily breakdown per Site

Impressions, Clicks, Viewed AI and Completed Video Views will be summarized for each Day and written into separate Revenue Schedules Dailies under the Campaign Item. 

Delivery Data per Site is written into Delivery Data Object.

With the Delivery Data Daily import the system always automatically plans a monthly import prior, so you will also get the monthly breakdown for your Delivery Data

Enhanced Delivery Data

Enhanced Delivery Data is an even more detailed breakdown of monthly Site-Based Delivery Data. It conatins not only contain additional information (e.g., video views divided into 25%, 50%, 75% and 100%), but also include delivery data per Ad Unit (below top level) or for certain device types / targeting criteria.

For more information on Enhanced Delivery Data import, please visit: 5.3.6 Enhanced Delivery Data (EDD) .


Programmatic Data

The Programmatic Data import process brings into ADvendio: programmatic data (stored in ADvendio storage), and Programmatic Advertisers and Programmatic Prices (stored in your Org). The data from the generated programmatic Media Campaigns will be summarized for each month.

The Programmatic Advertisers and Programmatic Prices information is used to map the data from ADvendio with the data stored in ADvendio storage. The mapping process will be used for the creation of Programmatic Media Campaigns. To find out more about the Programmatic Data feature and how the data gets summarized, check the following wiki section: 7.7.8 How to bring your Programmatic Data into ADvendio (Programmatic Add-On)


Campaign Item Status Sync

The status is being stored in object Campaign Item.

Further information on its usage can be found here: 7.3.4 How to Configure "Update Ad-Status in AdServer" for Campaign Items .


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