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Version 2.107.1 and up

To store your Enhanced Delivery Data from AppNexus split by Adserver ID schedule the Delivery Reports as described in 5.3.5 Enhanced Delivery Data and define by which criteria you want to split by using the field "Enhanced Delivery Report Filter".

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You can split your Enhanced Delivery Report Data from AppNexus by:

  • Country
  • Inventory
  • Key Values

Enter one of the following strings into the "Enhanced Delivery Report Filter" field depending on your preferred split option.

...

With filter:

{
"splitBy":["Key Values"],
"filterByKeys":["a092K00000q14e5","a092K00000q24e8"]
}

Without filter:

{
"splitBy":["Key Values"],
"filterByKeys":[]
}

...

You can filter for certain Keys to reduce the loaded data by entering the Salesforce IDs of the relevant Keys in the "filterByKeys" section as shown on the left. If you don't enter IDs for filtering all Keys will be used.

Note
titleAttention:

If you have Appnexus and Google connected to your ADvendio at the same time, keep in mind that the split and filter will apply to both AdServers the same.

We currently don't recommend to use the advanced Filter for Keys in combination with multiple AdServers, please instead only use the split for Key Values, which imports all Enhanced Delivery Data.

...


Version 2.107 and up
Supported Adservers

Appnexus

The Object Enhanced Delivery Data is able to store the following data. These are pulled from the ADserver and pushed into Advendio per Campaign Item for the following dimension and metrics:

FIELD LABELFIELD NAMEDATA TYPEAppNexus field
AdServer IDADvendio_AdServerID_cLookup(AdServer ID)
AdServer-ID CategoryADvendio_AdServerIdCategory_cFormula (Text)
AdServer-ID TypeADvendio_AdServerIDType_cFormula (Text)
AdServer-ID NameADvendio_AdServerIDName_cFormula (Text)
Advertiser View-Through SalesADvendio__AdvertiserViewThroughSalesRev__cNumber (12,6)
Advertiser Click Through SalesADvendio__AdvertiserClickThroughSalesRev__cNumber (12,6)
Campaign ItemADvendio_CampaignItem_cMaster-Detail(Campaign Item)
Clicks totalADvendio_ClicksTotal_cNumber(18, 0)clicks
Click-Through ConversionsADvendio_ClickThroughConversions__ cNumber(18,0)
Conversions per ClickADvendio_ConversionsPerClick__ cNumber(18,0)
Conversions per Thousand ImpressionsADvendio_ConversionsPerThousandImpressions__ cNumber(4,14)
Created ByCreatedByIdLookup(User)
CurrencyCurrencyIsoCodePicklist
DateADvendio_Date_cDate
Enhanced Delivery Data NameNameAuto Number
Impressions totalADvendio_ImpressionsTotal_cNumber(18, 0)imps
Impressions total downloadedADvendio_ImpressionsTotalDownloaded_cNumber(18, 0)
Impressions total viewedADvendio_ImpressionsTotalViewed_cNumber(18, 0)
Last Modified ByLastModifiedByIdLookup(User)
MonthADvendio_Month_cFormula (Date)
Total CTRADvendio_TotalCtr__ cPercent
Video viewed 100%ADvendio_VideoViewed100_cNumber(18, 0)imps_viewed
Video viewed 25%ADvendio_VideoViewed25_cNumber(18, 0)
Video viewed 50%ADvendio_VideoViewed50_cNumber(18, 0)
Video viewed 75%ADvendio_VideoViewed75_cNumber(18, 0)
View-Through ConversionsADvendio_ViewThroughConversions__ cNumber(18,0)
AdvertiserViewThroughSales__cADvendio__AdvertiserViewThroughSales__cCurrency(16, 2)
ClickThroughConversions__cADvendio__ClickThroughConversions__cNumber(18,0)
ConversionsPerClick__cADvendio__ConversionsPerClick__cNumber(18,0)
ConversionsPerThousandImpressions__cADvendio__ConversionsPerThousandImpression__cNumber(4, 14)
TotalCtr__cADvendio__TotalCtr__cPercent(16, 2)
ViewThroughConversions__cADvendio__ViewThroughConversions__cNumber(18, 0)