Feature Overview:
The Campaign Builder is a tool that helps you organize your Campaign Items by selecting the appropriate target audience, setting prices and discounts, checking inventory availability, and more.
Customers Target Group:
This feature is mostly useful to publishers, as well as anyone else who is interested and might find benefits from using Campaign Builder.
How do Customers benefit from using it?
With the Campaign Builder, you can create Media Campaigns that are customized to meet your customer’s needs and preferences, all while saving time.
Effective use of the feature:
Sales representatives can utilize the Campaign Builder to set up campaigns for multiple advertisers with unique goals and targeting parameters, including setting pricing for each campaign item. This powerful tool can optimize inventory and campaigns, streamlining operations and saving time and resources. By offering a more targeted and effective advertising experience, sales reps can increase revenue for both themselves and their advertisers.
Future Development Plans:
Our development plans are to add the new Optimization feature in Campaign Builder, which includes the ability to Cancel, Optimize and Edit campaigns.
More sources on this Feature:
7.2.23 Setup of the Campaign Builder
Contact us:
If you are looking for more demos or information on this feature, please reach out to us and we will be able to help.