Integrations: | Broadsign |
---|---|
License | Connect |
Role | Product Manager - Product Manager / Sales Support / Marketing Order Manager - Fulfilment |
When booking for Broadsign, it is required to select at least one Audience or Geo-Targeting criteria, before
Challenge
Can you reserve inventory for your Broadsign Campaigns that you've already planned in ADvendio and then activate them at a later time?
Can you hold inventory for your Broadsign Campaigns you’ve planned in ADvendio and later also set them live?
Solution
You can use our Update Ad-Status in AdServer feature to solve this challenge. You can find the "AdServer Status" field on your Campaign Item, which supports three ADvendio values:
Active - to book in Broadsign)
Paused - put booking back in the draft in Broadsign
Reserved - hold bookings in Broadsign
With this feature, you can reserve inventory for your Broadsign Campaigns in ADvendio and activate them later.
ADvendio AdServer Status | Broadsign Proposal Line Status |
---|---|
Active | submit (=active) |
Paused | saved (= not hold and not active) |
Reserved | hold |
screenshots below:
Setup
Check page 7.3.4 How to Configure "Update Ad-Status in AdServer" for Campaign Items