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Integrations:

Broadsign

License

Connect

Role

Product Manager - Product Manager / Sales Support / Marketing

Order Manager  -  Fulfilment

Challenge

Can you hold inventory for your Broadsign Campaigns you’ve planned in ADvendio and later also set them live?


Solution

You can use our feature called Update Ad-Status in AdServer to resolve this challenge and to get more flexibility in managing your Broadsign Campaigns within ADvendio.

By default, when Items are pushed to Broadsign, they are in the saved or draft status. This means they are not actively running or booked yet, and allow you to make further changes or adjustments before finalizing and activating them.

You'll find three options to choose from:

  • Active: It means it has been submitted and is currently running. This option lets you book your ads in Broadsign. When a Proposal Item is marked as "Active," it means it is booked in Broadsign, and the assigned Screens are reserved and actively running.

  • Paused: It has been saved but is temporarily on hold. If you need to make changes or take a break, you can return your booking in the Broadsign as a draft. If a Proposal Item is "Paused," it temporarily removes the reserved status and brings it back to its previous draft state.

  • Reserved: It is on hold and not currently active. This option allows you to hold bookings in Broadsign, securing inventory for your campaigns in ADvendio. When a Proposal Item is "Reserved," it has the status of being on hold, and the assigned Screens are reserved and blocked for other bookings.

There is a predefined flow of actions in the system that you can take with your items:

For a Paused item, you have the option to set it as active or reserved.

For a Reserved item, you can choose to set it as paused or active.

Once an item is set as Active, its status cannot be changed anymore.

ADvendio AdServer Status

Broadsign Proposal Line Status

Active

submitted

Paused

saved but is on hold and not active

Reserved

is hold on hold and not active

Setup

Check page 7.3.4 How to Configure "Update Ad-Status in AdServer" for Campaign Items

 

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