Available with Version | 2.169 and up |
|---|---|
External System | TikTok |
URL | TikTok https://business.tiktok.com/ TikTok Business Center https://business.tiktok.com/ |
ADvendio version 2.169 now offers a new integration with TikTok, reffered as a "Light Integration" and it is aimed ADvendio version 2.169 now offers a new integration with TikTok, which is referred to as a "Light Integration” and aims to enhance the planning of media buying campaigns within the ADvendio platform. Its primary focus is to improve the planning and execution of advertising campaigns for TikTok.
With the TikTok integration in ADvendio, our customers can conveniently plan, execute, and invoice campaigns for advertisers regarding media and advertisement. This includes selling advertising space on owned platforms (as a publisher) as well as planning media buying on external platforms on behalf of the advertisers.
Who will benefit from this integration?
Integrating TikTok with ADvendio would benefit a wide range of customers, especially those who rely on first-party audience information to design and execute advertising campaigns on their own platforms. The integration of TikTok for Business with ADvendio Connect would expand the advertising options for advertisers, media buying agencies, marketing professionals, data-driven advertisers, publishers, and developers, streamline campaign management, and provide access to TikTok's features and data. ADvendio's platform offers various scenarios, from campaign planning (including TikTok Ads) to optimized connectivity with TikTok, making it easy to track ad performance and simplify invoicing for cost management.
What is required to use the integration?
As an AdServer integration, TikTok is covered by your ADvendio ONE license.
How to set up and use the Integration?
Check out the linked pages to learn about setting up and using the TikTok integration.