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Available with Version

2.169 and up

Role

System Administrator

External Systems

Amazon DSP Pilot

Challenge

Are you looking forward to setting up the Amazon DSP Pilot integration? With this setup, you can receive reporting data from your Advertising Campaigns directly into ADvendio. This will enable you to keep track of your budget spend and easily incorporate this information into ADvendio's invoicing system.

Solution

In order to set up the ADvendio Amazon DSP Connection and smoothly manage media buying activities between ADvendio and Amazon DSP, you should follow these steps.

To begin using the Amazon DSP Pilot integration, you need to create a new record type called "Amazon DSP". Here are the steps you should follow:

1- Create an Amazon DSP Connection

  • In the ADvendio main menu (App launcher), navigate to "Connections"

  • Select "New" to create a new Amazon DSP connection.

  • Choose "AMAZONDSP" as the new record type.

  • It will open the "New Connection: AMAZONDSP" window.

  • Enter your username in the "User Name" field.

  • If necessary, provide any additional information in the Description and Access Token fields

  • Tick the "Active" checkbox to activate this connection.

  • Click on the "Save" button.

  • A new connection record for Amazon DSP Pilot will be created.

Amazon Connection Fields values and Description

Possible field values and explanation when creating an Amazon DSP Pilot connection:

Field value

Description

User name

Enter the user name you use to login to Amazon DSP Pilot

Access Token

Generate in your connection via the “Generate AdServer OAuth Token” button

Record Type: AMAZONDSP

“Amazon DSP” record type is shown by default as it’s been previously selected in the set-up process

Active

Tick this box to activate the AdServer connection

Description

You can enter additional text to describe the login record

2 - Amazon Check Login / Authentication

Creating an Amazon connection with a username and generating a token will allow you to log into your Amazon account.

Connection Value

Description

Username:

Username of your Amazon Account used for the Ads Management

Access Token:

API Token received by Amazon

To generate an OAuth token, follow these steps:

  • Open the Amazon DSP Connection record you just created

  • Click "Generate AdServer OAuth Token" in the upper right corner

  • Enter your username and press Submit

  • Press “Link to Ad Server”, this will open the ADvendio Connector in order to generate an access token, based on your user credentials:

  • Log into Amazon, and Copy the token authorization code provided

  • Paste your Amazon OAuth token code from authorisation and paste to the ADvendio Authorisation Code field and press Submit.

4 Data to import from Amazon DSP Pilot

After obtaining the authentication token and establishing a connection with Amazon DSP, we highly recommend using the "Transfer to ADvendio" feature. Importing Amazon DSP Pilot data into ADvendio will allow seamless media advertising and buying activities.

By using this feature you can select the information you want to import into ADvendio:

We would recommend importing the following information from the platform:

  • Import: Account → Advertiser

This can be implemented at a later stage but is recommended to perform sooner to have the access to all capacities of the feature.

Advertiser Account Mapping for Salesforce and Amazon DSP Integration

To connect Salesforce accounts with Amazon DSP, it's important to perform Advertiser Account Mapping.

For a detailed guide on how to map these accounts, refer to Chapter 2.1.4.5 How ADvendio matches your Salesforce Accounts with Advertisers, Agencies or Buyers in an external System?

Setup

For a smooth Amazon DSP integration with ADvendio it is recommended to perform the previously described steps:

  1. Create Amazon DSP Connection with ADvendio

  2. Import data from the Amazon DSP platform

  3. Map Advertiser Accounts

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