Version | 2.120 and up |
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Supported DSPs / SSPs / Exchanges | Xandr (SSP) Google Ad Manager Google Display & Video 360 |
When selling inventory via SSPs and Exchanges, publishers face a variety of challenges. Huge data amounts, different formats and reports spread across multiple services make it difficult to get an overview. How much money do I make via programmatic channels? How does it compare to my directly sold products? Our goal is to pull all data into a central point, enhance the data and provide you with the right reports and dashboards.
Attention: Using the ADvendio programmatic data import, you will need a separate license. We would really appreciate if you want to leave feedback, or already have an idea on how you want to use your programmatic data in ADvendio! Perfect, please contact your Technical Account Manager or support@advendio.com so we can listen to your ideas and see how to implement this into ADvendio Programmatic! |
Our goal with the ADvendio Programmatic extension is to help you get an overview of the huge amounts of data from DSPs, Exchanges and SSPs. In order to do so, we're using the advantages and capabilities of Salesforce Big Objects. But we're not just talking about Reports and Dashboards, we're looking for ways to integrate the whole power of that data into ADvendio and use it in our features. With the help of our extension you will be able to answer the following questions:
Publishers & Sell Side:
Agencies & Buyside:
In a few simple steps you can start gaining a full overview of your programmatic revenue stream: