In order to display online advertising most efficiently you can target your most profitable customer groups. Using key value targeting gives you the option to enter criteria such as gender or age. These settings will be submitted to your ad server.
We recommend that you upgrade this feature to use 184.108.40.206 Key Value / Audience (AdServer) Targeting which has an advanced user interface and also supports the most recent presets.
|Version||2.85 and up|
Open your line item in the media configurator and navigate to the Tab: Key Values. To add new key values or edit existing ones, click the Edit button.
This will open an overlay window that if no key values have been previously selected look like this:
Here you have the option to select either
To define key value targeting, you have to specify three fields.
|Version||2.85 - 2.104|
|Make sure that you are using the older version of presets. Otherwise we recommend to switch/migrating to 220.127.116.11 Key Value / Audience (AdServer) Targeting. |
Presets are configured by your administrator
Click on "Add Preset (OR)"
Enter the name of the preset and click on Save.
This page will show you keyvalues and presets. Click on save to return to the Media Configuration.