Permission Overview for Google Ad Manager users

In this table you can see which profile permissions are needed in GAM - ADX to use the mentioned features. Additionally, set up the login for this user correctly 7.3.1.1 Which Login User do I use to create Login records?

Default permissions

The following permissions should be granted as default:

  • Admin → Access & Auth → Roles →

    • View Creatives

    • View ad units, placements, and key-values

    • View my orders and line items

  • Admin → Global Network → Network Settings → API Access

  • Ideally you grant access to all data and all settings. This will prevent you from running into error messages or not receiving any data.



Working with Teams:

Admin → Global Network → Features

Please ensure that the user used to import the AdUnits has access to the root AdUnit - or has access to all "All Entities" - otherwise it is not possible to import team related AdUnits.

User → Give individual access to all companies and inventory

 



Use Case

Permissions needed

Use Case

Permissions needed

AdExchange Data Import

  • Reporting permissions

Admin → Global Network → Network Settings → 

Ad Manager Reporting in Google Analytics

Admin → Access & Auth → Roles →

Check Availability

Admin → Access & Auth → Roles →

Contending Ads (Report)

Admin → Access & Auth → Roles →

  • View all orders and line items

Creative Upload

Admin → Access & Auth → Roles →

Import Delivered Clicks/Impressions

  • Reporting permissions

  • Admin → Global Network → Network Settings → 

    Ad Manager Reporting in Google Analytics

Import Content Bundles

Admin → Access & Auth → Roles →

Import Inventory Data

Import Key Values

Import Targeting Id's 

Admin → Access & Auth → Roles → 

Import Video Content 

Sell-Through Report

  • Reporting permissions

Admin → Global Network → Network Settings → 

Ad Manager Reporting in Google Analytics

Submit to AdServer





Admin → Access & Auth → Roles →

Update Ad-Status in AdServer