Many countries use a classification into different segments of regions by zip code, i.e. Nielsen. In order to do so, you can set up your classification system in ADvendio which will then automatically assign the code to your account data:
You administrator needs to 7.2.15 Setup Area Classification the object area classification.
Alphanumeric Postal Codes
Please take note that the classification for alphanumeric postal codes (Canada, Netherlands, UK etc.) will not update the according accounts. If you would like to use the Area Classification for these countries please enter the Area Classification Name manually in the Account.