If you have sold content which you need to pay back to multiple partners you have two options.
- Set up multiple Publisher Payout Contracts with the respective shares or
- use the Content Syndication option:
This option allows you to pay your Content syndication partner share for certain conditions but not 100% of the revenue but a "share of the share".
For a certain AdUnit the Publisher gets 30% revenue share. Additionally the Content Owner gets 50 % revenue share of a 70 % as base amount.
The publisher payout condition for the content owner is more complicated:
- Add the Base Amount in percent and
- the revenue share in percent.