6.8.4 Content Syndication

If you have sold content which you need to pay back to multiple partners you have two options.

  1. Set up multiple Publisher Payout Contracts with the respective shares or
  2. use the Content Syndication option:

This option allows you to pay your Content syndication partner share for certain conditions but not 100% of the revenue but a "share of the share".


For a certain AdUnit the Publisher gets 30% revenue share. Additionally the Content Owner gets 50 % revenue share of a 70 % as base amount. 

Condition 1

Condition 2

The publisher payout condition for the content owner is more complicated:

  1. Add the Base Amount in percent and
  2. the revenue share in percent.