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[Supported features] for AdButler

[Supported features] for AdButler

 

Role

System Administrator; Order Manager - Fulfilment;

External Systems

AdButler

Challenge

You are using AdButler as an AdServer and are looking to connect ADvendio to AdButler. Which features of ADvendio are part of the integration and which features of AdButler are supported?


Solution

Incorporating ADvendio Features in the AdButler Integration:

ADvendio Feature

Documentation

Additional Comment

ADvendio Feature

Documentation

Additional Comment

Submit of Media Campaigns / Campaign Items

4.8.1 How to submit Media Campaign and Campaign Items into external systems (AdServers, SSPs, Exchanges)

 

Submit Campaign Items with or without Quota / Impression Goal (*see table below)

 

Feature allows to set up Campaign Items in ADvendio and push them to AdButler, while providing the option to push items with or without a Quota (Impression Goal) during the booking process.

Check Availability (Available with version 2.154)

 

4.4 Check Availability in ADvendio

AdBulter currently only returns available Impressions, not matched impressions see more details: [Mapping] Which ADvendio Objects represent what in AdButler (Connections configuration)

Check Availability is currently only supported when using single Zones in AdButler, find more information in the limitations section below

See contending bookings during the Availability Check

4.4.1 Check AdServer Availabilities

Contending Ads Availability Check for AdButler

Contending Ads Reporting shows list of Campaigns booked in AdButler, which are on the same inventory (Zone ID) with the same time frames of the bookings.

Geo/Device Targeting (Available with version 2.154)