7.7.8.3.5 Connect Programmatic Partners to relevant Salesforce Partner Accounts

The following feature is available only for BURT integration.

Challenge:

When creating Programmatic Media Campaigns from a data storage solution (such as BURT), it is important to have the data organized and aggregated per Programmatic Partner (e.g., Google, Xandr, Rubicon, Pubmatic, and so on). To have all this information available for various purposes such as data reconciliation or finance.

 

Solution:

Since BURT stores information from various Programmatic Partners, we need the Programmatic Media Campaigns to take into account the associated Programmatic Partner of each Programmatic Price entry. To do that:

Step 1: Trigger the programmatic import process for Burt

Step 2: Access Programmatic Partner Object and assign to all relevant entries a Partner Account:

This information will be later used when generating Programmatic Media Campaigns.

 

If no Partner Account is associated with a Programmatic Partner, no related Programmatic Media Campaigns will be created.