Availability and Targeting in ADvendio

Feature Video:

 

Availability and Targeting Description:

ADvendio offers advanced targeting capabilities with customizable configuration options to target specific user groups and formats directly from ADvendio. The availability check feature helps you to confirm the availability of the campaign before booking, without having to adjust in the Third-Party System. This saves time and effort while creating ready-to-book items in ADvendio.

These features are accessible through ADvendio Connect integrations with AdServers such as Google AdManager and Xandr.

 

Customers Target Group:

This feature is beneficial for publishers and industries involved in digital media, including display, audio, and video.

 

How do Customers benefit from using Availability and Targeting feature?

  • It saves time and simplifies the booking process by configuring complex targeting settings directly within the ADvendio

  • Pre-configured settings include advanced features like product definitions and targeting sets, which can be easily selected and customized with a single click

  • It confirms campaign availability before booking and enables modifications to configurations in real time if necessary

 

Effective use of the feature:

ADvendio's advanced Targeting capabilities can be accessed through the Campaign Builder, where you can utilize targeting UIs to set specific configurations for their digital advertising campaigns. Additionally, users can create targeting sets in the Targeting Sets Builder, which will pre-configure settings for advanced features such as product definitions and targeting sets. The availability check feature is also available, which can confirm the availability of a campaign before booking. This feature can be used in the Media Campaign, Campaign Builder, custom flows or via API, making the process of creating ready-to-book items in ADvendio much simpler and more efficient.

 

Time and Date Targeting

 

 

Future Development Plans:

Currently, there are no future development plans for these features.

 

More sources on this Feature:

https://advendio.atlassian.net/wiki/spaces/SO/pages/622704

https://advendio.atlassian.net/wiki/spaces/SO/pages/3380019295

 

Contact us:

If you are looking for more demos or information on this feature, please reach out to us and we will be able to help.