7.3 Connect your Ad Server
One important feature for all digital advertisers is to connect your ad server to ADvendio. One you have it set up the following functions are available depending on your ad server. To get an idea how easy it is watch the following short video Enter Ad Server Login.
Supported AdServers/SSPs/Third Party Systems:
- AdForm
- AdJuster
- AdsWizz
- Xandr (AdServer and SSP)
- FreeWheel
- Google Ad Manager (including Ad Exchange)
- Rubicon
- Smart
- YieldLab
- Platform 161
After setting up your login, don't forget to 5.3.2 Schedule Delivery Data.
Supported AdServer Features
Feature | One by AOL | DFP | Smart | Xandr (AppNexus) | FreeWheel | AdsWizz |
---|---|---|---|---|---|---|
Import product building blocks | ![]() | ![]() | ![]() | ![]() | ![]() | ![]() |
Check availability 4.4 How to check your Campaign Items availability in ADvendio? | ![]() | ![]() | ![]() | ![]() | ![]() | ![]() |
Book/Reserve an order | ![]() | ![]() | ![]() | ![]() | ![]() | ![]() |
Change the status of an order: Update Ad-Status in AdServer Button working | – | ![]() | – | ![]() | – | – |
Submit/Link creatives | – | ![]() | – | – | – | – |
Import delivery data | ![]() | ![]() | ![]() | ![]() | ![]() | ![]() |
Content
- 7.3.1 Create an Connection / Ad Server Login
- 7.3.2 Transfer Data from the AdServer
- 7.3.4 Google AdManager Features
- 7.3.5 SMART Features
- 7.3.7 FreeWheel Features
- 7.3.10 How to change the version of the ADvendio Gateway you're using (ADvendio Connect / Gateway Service Version)
- 7.3.12 Adserver Name for Campaign items
- 7.3.12 Technical AdServer Mappings
- 7.3.13 Configure "Update Ad-Status in AdServer" for Campaign Items
- 7.3.14 AdServer related Emails
- 7.3.15 Breaking Change: Rename of DFP and Appnexus Record Type
- 7.3.16 Breaking Change: Renaming of AdServer related objects into Connections (ADvendio Summer 2020 2.130)
- 7.3.17 Which permissions and rights are needed for a user to access ADvendio Connect and the integration of third party systems?
- 7.3.1 How are connections to AdServers, SSPs, DSPs and other external systems structured in ADvendio?
- 7.3.18 How to import custom delivery data metrics from our connected systems into ADvendio?
- 7.3.19 How to bring rates and pricing information like eCPM or CTR into ADvendio from external systems?
- 7.3.3 AdsWizz Features
- 7.3.5 AdButler Integration - Overview
- 7.3.8 Xandr (AppNexus) Features
Please also have a look at this chapter:
3.5 Ad Server Connection Usage
- 3.5.1 Ad Server Login
- 3.5.2 How to generate OAuth 2.0 Token for Google Ad Manager & Display & Video 360?
- 3.5.3 How to import and sync targeting information and ids from connected systems with ADvendio?
- 3.5.4 Which targeting information and inventory IDs will be synched between ADvendio and external systems, what do they mean and how will they be used?
- 3.5.5 Transfer from AdServer / Import Data
- 3.5.10 Manage Teams, Ad Manager and Trafficker
- 3.5.11 Create Ad Price Connection ID Assignments -> Black/Whitelisting of Targeting Criteria and Key Values for Products
- 3.5.12 Create and Manage Targeting Sets