5.3.5.1 Filter Settings for Enhanced Delivery Data (EDD)
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Version | 2.161 |
---|---|
Supported AdServers | Google Ad Manager, Xandr, Adswizz, Freewheel |
The Enhanced Delivery Report Filter allows you to limit the EDD to the following AdServer ID types:
Country
Detail
Device Category
Inventory
Top Level Inventory
Key Values
In Order to use our Enhanced Delivery Report feature we recommend defining a Breakdown setting as highlighted below. Else it might be that a big amount of data is imported!
Enter one of the following strings into the "Enhanced Delivery Report Filter" field depending on your preferred split option.
Category | What needs to be entered into the Enhanced Delivery Filter field? | What will be imported? | Available for |
---|---|---|---|
Inventory and Country | {"splitBy":["Inventory","Country"] } | This will import delivery information split by inventory and country | Google Ad Manager |
Country | { | This will import delivery information split by country and month. | Google Ad Manager; Xandr, Adswizz, |
Detail | { | Attention: Import of detailed metric for Google AdManager will be discontinued by the end of 2024. Used for Google Ad Manager only to import detailed metrics split by top level domain. The following information are imported additionally to the Impressions and Clicks:
Attention:Â This filter will use all mentioned metrics. Not all of them are available in every Google Ad Manager Network. If one metric is not available in your network, you will receive an error message and the enhanced delivery import won't finish. | Google Ad Manager |
Top Level Inventory | { | Delivery Information will be split be the top level of inventory and month. For Google AdManager this is the highest Ad Unit, for Xandr it’s the Publisher. | Google Ad Manager, Xandr |
Inventory | { | The regular site-based Delivery Import only breaks Delivery Data down by top level domain (7.2.1.1 Administration Settings). But using this setting helps you to split delivery data by Ad Unit in deeper levels of the site hierarchy. It will only import by inventory when used. For Xandr it will import delivery per Placement and per Month! | Google Ad Manager; Xandr; Adswizz |
Device Category | { | Will import delivery information per Device Category and per Month. | Xandr; Google Ad Manager |
Key Values | With filter: { Without filter: { | You can filter for certain keys to reduce the loaded data by entering the Salesforce IDs of the relevant keys (comma separated) in the "filterByKeys" section as shown in the example on the left. If you don't enter IDs for filtering, all Keys will be used. | Google Ad Manager; Xandr |
Sites and Video Groups | { | Available with version 2.124 and up You can use this to breakdown your Freewheel data by Sites and Video Groups involved. This is only available for Freewheel. In order to use this, you will need to follow specific setup steps within your Freewheel Network. See more information here: 7.3.7.2 How to configure Delivery Data Imports from FreeWheel to ADvendio | Freewheel |
Integrated System | What will be imported? |
---|---|
Google Ad Manager | Inventory, Detail, Device Category, Country & Key Value |
Freewheel | Sites and Video Groups |
Xandr | Top Level Inventory |
Adswizz | Inventory |