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ADvendio is able to handle single products as well as predefined packages. A package contains several Ad Specs that are sold together as a bundle. A package consists of an Ad Spec, that is used as package header, as well as different components, that are displayed as products in this package. The Package Manager is designed to simplify the creation of packages.The Product Management team has the option to predefine how quantities and prices are distributed among the components. This makes your sales team's work a lot easier.

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  1. Enter the Ad Spec Name.
  2. Select a Placement.
  3. Select an Ad Type.
  4. Select the Distribution - to learn more read 3.6.3 Package Distribution Types.
  5. Select the Billing Category.
  6. Check Fixed Quantity Package if appropriate.
  7. Enter an External Name.
  8. Enter a Product Search Name.

The button Create Package creates a new Ad Spec with the record type "Package". You are able to edit more details of this Ad Spec in the Object Ad Specs. After creating the Package Ad Spec, the Rate Information should be entered.

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DistributionBilling CategoryBilling Categories

Package Ad Spec

"active" Ad Price for

Package Ad Spec

at least one "active" Ad Price for all

Component Ad Specs

IndividualCPMCPM
CPCCPC
Fixed PriceAny kind
LinearCPMCPM
CPCCPC
Fixed PriceFixed Price
ProratedCPMCPM

Fixed Quantity Packages (Individual Packages only)

You can offer your customers and sales team packages which have a fixed (not changeable) quantity. Here you define a quantity for each package component. This only works for individual distribution!

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  1. Mark the Checkbox of the Ad Specs, that should be added to the Package.
  2. Click the button >> to add those Ad Specs as Package Components to the right BOX.
  3. Repeat step 1 till 4 for all Ad Specs.
  4. Select the box Packet Components suitable Ad Prices, if more than one is displayed (Dropdown).
  5. Choose whether you like to overwrite the AdPrice manually or use the existing AdPrices by selecting a radio button Standard or Manual
    1. Overwrite Prices if necessary using the field Component List Price. See next section.
  6. Click the button Save.

After saving all data, the new package appears on the overview page of the Package Manager and can be sold in all media campaigns.

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