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Ad Type: Sets the type of Budget for the placement (Possible Values: Impression Target, SOV %, POD %, All Impression Sponsorship, Evergreen)
Goal Percent: The percentage of Impressions as goal for POD % or SOV % (If not filled, 100% will be used as default)
Delivery Type: Configures how the placement is prioritized against others and if the goal is guaranteed or preemptible (Possible Values: Guaranteed, Preemptible)
Delivery Rate Type: Controls if the placement delivery pacing(Possible Values: FastAs, SmoothAs)
Xandr
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Ad Type: Sets the basic line item type. (Possible Values: Standard, Guaranteed, Augmented)
Goal Percent: The percentage of Impressions as goal for guaranteed and exclusive Items(If not filled, 100% will be used as default)
Delivery Type: Configures if a guaranteed item delivers as impression goal or percentage (Possible Values: Impressions, Exclusive)
Delivery Rate Type: Configures the Daily Pacing Allocation for Augmented Line Items (Possible Values: ASAP, Evenly)
Goal Type: Configures the lifetime item goal (Possible Values: Unlimited, Custom Budget)
Secondary Goal Type: Configures the daily item goal (Possible Values: Unlimited, Pace Lifetime Budget, Custom Budget, CustomPacing) Attention: Possible settings here, depend if your line item type is Standard or Augmented.
Secondary Goal Quantity: If you set a daily impression goal (custom budget) for Standard Line Item, this field sets the number of impressions for the daily goal.
Secondary Goal Budget: If a daily revenue goal (custom budget) for Augmented Line Items is used, you can enter the daily revenue amount here
Secondary Goal Percent: If an Augmented line item uses a pacing setting (custom pacing), you can enter the pacing % here, default is 100%
Smart
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Ad Type: Sets the basic line item type. (Possible Values: Pay, Barter, Performance, BonusMakeGood, PublicService, InHouse)
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