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Available with Version:

2.159 and up

Role

Order Manager - Fulfilment

ADvendio Edition

Programmatic Add-On

Challenge

Your business is using programmatic revenues and connecting them with the Programmatic Revenues and connected Media Campaigns and revenue managed in ADvendio ? If but you do not want to use direct integration to bring these data automatically into salesforce this feature allows into Salesforce?

The programmatic CSV import option will allow you to import programmatic revenue data flexibly from the external system. You can enable the Generic Import of Programmatic Data in to ADvendio using CSV files . And and the ability to create Media Campaigns and Campaign Items from the data uploaded.

How would you structure your CSV file to upload programmatic revenue? How is this data is mapped in Advendio?

users can use this revenue upload feature to flexibly get the programmatic data

when you don't have the direct integration to bring the data automatically into salesforce this feature can help you to upload your revenue data

you can use this feature to flexibly get this programmatic data

What kind of Campaigns do you want to generate, and which revenue do you want to aggregate?

Solution

In order to To upload your programmatic revenue with our generic CSV import, you need to make sure you provide a CSV file with the right correct columns and structure.

The following columns are expected:

CSV file and formats we import into

...

ADvendio system:

Info

NOTE: it is important to have exact CSV file column headers and formats mentioned:

...

Info

IMPORTANT: The csv files provided will need to have certain format:

  • The Each csv file field needs to be comma separated

  • Dates are expected in the format: YYYY-MM-DD (2022-06-01)

  • Currency needs to be in certain ISO format (The US dollar represented as USD, Euro as EUR)

...

Data imported

Data Exported/ received

Data examples/ how How exported data might look:

month

Date and month

2022-05-01

advertiserId

Advertiser ID number generated automatically

ADV_002

advertiserName

Your Advertiser company name

My Advertiser

partnerName

Your Partner name

Google

adUnitId

Ad unit ID number generated automatically

AD_UNIT_001

adUnitName

Ad unit name where Ad is located

Website

dealType

type of the deal

Open Auction

costType

cost type of the Ad

CPM

creativeSize

size of AD

320x50

currencyCode

currency used

EUR

impressions

number of impressions received

50,000

clicks

number of clicks received

100

revenue

profit received

2,000.000

Outcome generation in Advertiser, Partners and Price and records in ADvendio

...

The system takes the CSV filesfile, table data and columns provided and creates Programmatic Advertiser, Partners and Price records in ADvendio. Programmatic Advertiser, Partners and Price are generating and mapping data in ADvendio from CSV received the file provided:

See tables and screenshots below:

1-Programmatic Advertiser :

Programmatic Advertiser Name

Automatic Number

Advertiser Name

My Advertiser

Advertiser ID:

ADV__002

...

2-Programmatic Partner

Programmatic Partner Name

Automatic Number

Partner Name

Google

...

3-Programmatic Price

Programmatic Price Name

Automatic Number

Ad Unit / Site Section Name

Website

Ad Unit / Site Section ID

AD_UNIT_001

Creative Size

320x50

Cost Type

CPM

Currency

EUR

Deal Type

Open Auction

...

4 -Programmatic Data Working Set

contains all information collected from Programmatic Advertiser, Partner and Price. It shows which advertiser made which revenue in particular months.

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