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Solution

Here is an overview of what in ADvendio represents in FreeWheelthe relation between ADvendio and FreeWheel objects

ADvendio Object

FreeWheel

Purpose / Additional description

Connection

Publisher

-

Account

Advertiser or Agency

-

Media Campaign

Campaign & Insertion Order

-

Campaign Item

Placement

-

Ad Type

Placement

Certain settings are configurable on the Ad Type

Connection ID

Targeting Options (Inventory, Video, Geo & Device)
Brands

Industries

-

Selected Inventory Targeting
(on Campaign Item)

Site Groups, Sites, Site Sections

-

Selected Video Targeting
(on Campaign Item)

Video Groups, Series, Videos

Selected other Targeting
(on Campaign Item)

Geo, Industries, Devices, Brands, Exclusions,

Selected Key Value Targeting

Custom Targeting

Selected Audience Segment Targeting

Audience Items

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