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Commitments are financial agreements made between companies and their publishers, customers, or agencies that are usually made on a yearly quarterly, or monthly basis and can be tracked in ADvendio. They help manage planned advertising spending to achieve certain discounts or value-add offers, with ADvendio calculating actual revenue figures throughout the year to ensure that commitments are being met.
Commitments are typically agreed to at the beginning of the year or even earlier at the end of the preceding year.
Scaled discounts can be set up based on the amount spent by a publisher/agency in a year. Additionally, commitments can store agreements made with agencies about commission earnings or third-party commissions for intermediaries.
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