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| Version | Version 2.107 and up |
|---|---|
| Supported AdserversAdServers | AdManagerGoogle Ad Manager, AdsWizz, Xandr, FreeWheel, SMARTEquativ, Google Display&Video 360 |
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When working with external systems like AdServers, SSPs or DSPs, and especially when creating orders and line items, there needs to be an advertiser and in some cases also an agency or a buyer set. For this, each system has their its own set of advertiser data, with names, IDs and maybe some additional information. Once Media Campaigns are created in ADvendio, they are assigned to the Account data from ADvendio. Now if they will be submitted to the external system, ideally there should be a mapping, deciding which accounts from ADvendio are equal to which advertisers, agencies or buyers in the external system.
How does ADvendio match those and how is this information stored in ADvendio? Which steps does a user need to take to create or modify this mapping and how can he make sure the information are is consistent across multiple systems?
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