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Role

System Administrator

External Systems

Google Ad Manager, Adswizz, Freewheel, Xandr,

Smart

Equativ

Challenge:

An AdServer is used to distribute ads directly on your inventory. For many AdServers and SSPs, ADvendio supports a direct end-to-end integration. This means you can:

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  • Google AdManager (AdServer + SSP)

  • Xandr (AdServer + SSP)

  • Freewheel

  • Equativ(SMART) AdServer

  • Adswizz

To use the direct integration a connection record needs to be created.

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See also this page for additional guidance on the required permissions:

7.3.17 15 Which permissions and rights are needed for a user to access ADvendio Connect and the integration of third party systems?

Info

We generally recommend that the configuration of connections will be done by a user with system administrator permissions, in order to make sure there will be no conflicts.