...
This article covers the necessary fields and configurations for setting up Buying Orders and Buying Items with the Google Display & Video 360 Integration (further referred to as DV360).
Programmatic Buyer import
1. Buying Configuration
To begin the buying configuration process for successfully pushing Buying Orders/Items to DV360, follow these steps:
...
| Note |
|---|
Once a Budget Type is selected, it won’t be editable anymore |
| Info |
|---|
Important to note If the picklist menu doesn’t automatically show “Impressions Budget”, the field should be:
|
Required | ADvendio Field | Description | Comments |
|---|---|---|---|
| Advertiser | Select the advertiser for your buying order | |
Auto | Connection | It shows the connection , related to the Buying Order in a read only field. | |
| Start / End Date | Sets the start and end date for your order. | |
| Budget Amount | Sets the total amount to use as budget for your order. | This field is always required, but the value will be sent to DV360 only when the selected Budget Type is “Revenue Budget” |
| Budget Impressions | Sets the number of impressions to use as budget for your order. | This field will be enabled only if the selected budget type is “Impression Budget“ |
| Goal KPI | Sets a KPI to be used for your order, this does not directly influence the bidding in DV360, but can be used for reporting purposes. | possible values:
|
Only if Goal KPI is selected | Goal KPI Amount | In combination with the Goal KPI, sets a target value for your KPI. | If the Goal KPI is ‘Other’ this will be ignored |
Auto | Insertion Order ID | It will be assigned automatically after the Buying Order is successfully submitted | |
| Status | Allows to set the status of your order. | Possible values:
Paused and draft are both setting the order to a paused status If nothing is set in ADvendio we use paused as default |
...