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Mandatory | Advendio Object | ADvendio Field | Xandr Field | Values | Comments |
|---|---|---|---|---|---|
| Media Campaign | Programmatic Buyer | Assign one Programmatic Buyer that is going to be the buyer seat for all the Deals | ||
| Media Campaign | Adserver Order Type |
| ||
| Media Campaign | Campaign Start Date |
| ||
| Media Campaign | Campaign End Date |
| ||
| Media Campaign | Budget Type |
| ||
- | Media Campaign | Description |
|
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When creating a Campaign Item we are also making the Deal at the same time in one seamless process, . Each PG Campaign Item when it's submitted will create an individual Deal in Xandr with its corresponding Deal ID
Here are the mandatory requirements associated to a Campaign Item to consider on different levels, all the other fields are optional:
Mandatory | Advendio Object | Values | Comments | |
|---|---|---|---|---|
| AdTypeAd Type | Goal Type |
| |
Delivery Type |
| |||
AdType |
|
| ||
Size |
| |||
Priority |
| |||
Ad Price | Billing Category |
| ||
On the Ad Type specs
Goal Type:
None
Delivery Type
Impressions
Exclusive
AdType
Programmatic Guaranteed
⚠️ This option can also be selected on the “AdType” Field of a Campaign Item object
Size
Mandatory: but if nothing is selected a default value is used
Priority
1-15 = Open Auction
16-20 = Private Auction
⚠️ These options can also be selected on the “Priority” Field of a Campaign Item object
Ad Price
Billing Category
CPM
Fixed (Fixed Price)
⚠️ These options can also be selected on the Billing Category of a Campaign Item object
Campaign Item
Name (will be the Deal name)
AdServer Proposal Line Item ID
Here is where the Deal ID is contained
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