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We are pleased to announce that the ADvendio 2.173 version now supports integration with CRITEO DSP TTD is a Media Buying DSP that enables effortless reporting of media cost and performance data alongside other Media Buying Integrations.(Commerce Max)
This will enable seamless management of campaigns focused on retail media, in this case specifically sponsored products
Providing tools for advertisers to minimize manual work for ad trafficking, order revisions, and reporting. Enable rapid turnaround for campaign approvals and go-lives and Workflow Automation
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Who will benefit from this integration?
The target audience for the integration with The Trade Desk (TTDintegrating CRITEO DSP (Commerce Max) in ADvendio is primarily media buying professionals and advertisers who utilize TTD as their preferred advertising platformwant to target and engage customers at key points of the shopping journey, directly on retailer sites or across an extensive commerce media network.
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What is required to use the integration?
As an AdServer integration, The Trade Desk CRITEO DSP (Commerce Max) is covered by your ADvendio ONE license.
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How do you set up and start using the integration?
To find out more about The Trade Desk CRITEO DSP (Commerce Max) integration setup, and configuration, have a look at the linked pages:
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