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- Period: From Date, Until Date, Line Description, Manual Date Range, and Publication Dates
- Discounts: Name, Customer Discount Abs, Agency Discount Abs, Special Discount Abs
- Pricing: Quantity, Guaranteed AI, Rate Calculation Quantity, Sales Price, AC, and Package
- Frequency Capping: FC Quantity, FC Ad served every and FC Period - or alternatively use the multi-targeting option: FC Capping.
- Time: Day Time Targeting
- Browser: Device and Connection
- Geo: Geographies, Postal Codes
- Key Values: AdServer Targeting, ADvendio Key Lines (old)
- Content: Inventory Targeting, Video Positioning, Video Cotent, Selected Content
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