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Reasons for Inventory Blocking
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When your inventory is not clearly defined and unique, it may be necessary to block some inventory if others have already been sold. This could be due to the following reasons:
physical reasons, such as overlapping inventory items
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political reasons, where certain slots will not sell if others have already been taken.
For example, if you have the option to can sell a page in your periodical as either two half pages or one whole page, selling one or the other to a customer would limit your available offers.
To block inventory, use ℹ️ Use ADvendio's "blocking inventory" objects and related lists to block inventory.
Types of blocking
ADvendio can manage the following blocking types:
Placements
AdTypes
AdSpecs
Content
Doing so The process is easy and it works the same identical for all three four objects.
How to set up blocking
Related List for Blocked Placements
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, AdType
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, AdSpecs, Contents
First, your the administrator has to should add the related lists to the respective object: i.e. 's layout. For example, add Blocked Placements to your the Placement Layout.
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Create Blocked Placements
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, AdTypes, Ad Specs, Content Records
To create Blocked Placements/AdTypes/AdSpec/, Ad Types, Ad Specs, or Content Records, follow these simple steps:
Navigate to the app and select either the category you want to block: "Blocked Placements," "Blocked AdTypesAd Types," "Blocked AdSpecsAd Specs," or "Blocked Content."
In the new window, add the following detailsrelated list to your page layout and define which record blocks it:
Master Placements/AdSpec/AdTypes/ContentBlocked Placements/AdSpec/AdTypes/Content, Ad Specs, Ad Types, or Content (depending on the category selected)
Blocked Placements, Ad Specs, Ad Types, or Content (depending on the category selected)
Blocking Factor
Save to apply your changes.
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You can do it only one way using master and dependent records or create two records if they both block each other. |
Blocked booking example:
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ℹ️ In the "Booked Inventory" section, when viewing you see Contending Items highlighted in red, you'll encounter the following statuses:
BLOCKED: This signifies that half of a full page is blocked in the calendar, which is highlighted in red.
BOOKED: This indicates your Media Campaign has been booked, and it includes a reservation for half of a page.
When two half pages are reserved, they collectively block one full page with a blocking factor of 0.5.
When you check the booking calendar, not only will the product you've booked appear as "BOOKED," but the product (half page) that is blocked will also show as "BOOKED." In the details section, you'll find information about the Contending Campaign, which is the booking of the product. A product :
Products blocked by the Blocking feature will have a red background in the Contending
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items
Directly blocked items will have a white background behind the Contending items.
In the booked inventory Section in the new window, you will see under Contending Items highlighted in red: under Campaign Item you see
BLOCKED - Half page of the full page is blocked in the calendar highlighted in red
BOOKED - your Media Campaign Booked where your half page is blocked
Where two half pages block one full page with the Blocking factor of 0,5
Afterview in the booking calendar shows the following
not only the product you have booked is showing as booked but also the product (half page)which is blocked will be showing as booked.
In the details you will see the Contending Campaign which is the booking of the product. Producyt which is blocked by the Blocking while shows a red background in the Contending part.
Whilre it shows a white background behind the Contending items when it is a direct Blocking.
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In the "Booked Inventory" section, you'll notice the following status indications in red:
"BLOCKED" - This means that half of a full page is reserved or unavailable in the calendar.
"BOOKED" - This indicates that your Media Campaign has been booked, and it includes a reservation for half of a page.
When When you check the booking calendar, you will see that not only your booked product is marked as "Booked or Offered," but the Blocked product (which takes up half a page) will also appear as "Booked/ Offered." The details section of the calendar will provide you with information about the Contending Campaign, which refers to product booking.
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In our example when two half pages are reserved, they collectively jointly block one full page , and this is reflected with a blocking factor of 0.5.
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Important |
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If you are using one of the three Blocking Types make sure that you have your booking calendar template set to show exactly that field:
Placement
AdType
AdSpec
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information: Please note that Blocked Ad Types only apply to the same Placement, not across different Placements. |
Blocking Factor
Constant Quantity = Quantity (The When the constant quantity is equal to equals the quantity, they are considered the same.).
Rounding
Always round to the nearest integer using the following guidelines:
Value | round | Value | Example |
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Booked | up | 0,000001 | 1 |
Offered | up | 0,000001 | 1 |
available | down | 0,000001 | 0 |
If Constant Quantity=Frequency or Constant Quantity=Guaranteed AI: System does not round
Overbooking
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Setup
The administrator must add the related lists to the respective object. For example, add Blocked Placements to your Placement Layout.