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Integrations

Google Ad Manager, Adswizz, Freewheel, Google Display&Video 360, Equativ(SMART), Xandr

Roles

System Administrator

Challenge

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Targeting specific audiences and managing video inventory can be a complex process, with new options becoming available and others becoming inactive within the AdServer, SSP or DSP. For features like Audience Targeting in ADvendio, it is necessary to ensure that IDs and other important information are synchronized between ADvendio and the connected features.

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  • inventory or video IDs,

  • often targeting criteria (such as Audience Targeting), as well as a

  • advertiser, agency, or creative data.

Solution

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To automate synchronisation information between a connected system and ADvendio, use the 'Transfer to ADvendio' feature.

  • Go to the connection record and click the button ‘Transfer to ADvendio:

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Note

Attention: each record type has its layout with the following:

  • Make sure to place the Lightning Action ‘Transfer to ADvendio’

  • To avoid confusion, remove the old feature ‘Transfer from AdServer’ from the list of buttons/lightning actions

  • Add the related list ‘Scheduled Transfers’.